Referrals

Your clients are your best marketing

A recommendation from someone they trust beats anything you can buy. Give your happiest clients a reason to spread the word, and reward them when they do.

Your Referrals

Jessica Hernandez

Earned

$45

3

Referred

2

Completed

1

Pending

ET
Emma T.
$15
MR
Mike R.
$15
SK
Sarah K.
Pending
Lifetime Value

+16%

Lower Churn

18%

Trust a Friend's Word

88%

More Likely to Refer

31-57%

Growth Engine

The numbers don't lie. Referrals work.

Referred clients stay longer, spend more, and bring their own friends. No ad budget required.

Trust, Built In

A referral walks in already sold. Your client did the convincing for you.

88%1trust a friend over any ad

Better Retention

Clients who arrive by referral are 18% less likely to leave than the ones you found any other way.

18%3lower churn

Viral Growth

Referred clients are the ones most likely to refer someone else. One happy client turns into a chain of them.

31-57%2more likely to refer

Higher Value

A referred client is worth more over the years, not just on the first visit.

+16%3lifetime value

Referral Network

3 levels deep

JH
Jessica H.
gold
ET
Emma T.
$1,250 spent
AM
Ava M.
$480 spent
NL
Noah L.
$320 spent
MR
Michael R.
$890 spent
SK
Sophia K.
$560 spent
SK
Sarah K.
$720 spent

6

Referrals

6

Converted

3

Levels

$4.2k

Value

30-day free trialNo credit card

Dual-Sided Rewards

Everyone wins

Reward both the referrer and the new client. Points, discounts, or free services — you decide what motivates your clients best.

  • Customizable reward amounts
  • Points, discounts, or free services
  • Instant reward delivery
  • Tiered rewards for top referrers
app.heylilo.co/referrals/rewards

Automatic Tracking

Every referral, captured

Unique referral codes and links make tracking effortless. Know exactly who referred whom, and reward them automatically.

  • Unique referral codes per client
  • Shareable referral links
  • Automatic attribution
  • Real-time tracking dashboard
app.heylilo.co/referrals/tracking

The Research

Why referrals are your best channel

A recommendation from someone you know still outranks every channel a business can buy.

88%1

Trust a friend's recommendation

Over any other channel, ads included

31-57%2

More likely to refer

When the client was referred themselves

+16%3

Lifetime value

Referred clients, tracked over six years

0

Ads to buy

Your happiest clients do the marketing. You set the thank-you.

Simple Pricing

Grow faster with Lilo.

Simple pricing that scales with you. Try it free for 30 days.

No credit card required

Lilo Booth
$20/month

Built for independent booth renters

All the features you need with a streamlined experience designed for how booth renters work.

Booth Renter includes

Streamlined booth renter UX
1,500 emails/mo
5,000 AI credits/mo
Advanced reporting
Lilo Pro
$59/month

First location • Additional locations $49/mo

Scale your business without limits. Add your entire team, expand to new locations, and reach more clients.

Pro includes

Unlimited team members
Multiple locations
3,000 emails/mo
500 texts/mo

All plans include unlimited bookings, clients, and services. Transaction fees determined by payment provider.

Sources

  1. 1.Nielsen, Trust in Advertising Study, fielded September 2021. Self-reported survey of 40,000+ online respondents across 56 countries; 88% said they trust recommendations from people they know above any other channel. Link
  2. 2.Gershon & Jiang, 'Referral Contagion: Downstream Benefits of Customer Referrals,' Journal of Marketing Research, 2025. Field data on 41.2 million customers in finance, software and retail, plus a field experiment; measured referral behavior, not self-reported. Link
  3. 3.Schmitt, Skiera & Van den Bulte, 'Referral Programs and Customer Value,' Journal of Marketing, 2011. Transaction data for roughly 10,000 German retail-bank customers tracked over 33 months, lifetime value measured over six years; measured, not self-reported. Link
Start growing today

Ready to grow through word-of-mouth?

Elevate your network with Lilo's referral flywheel.

Full referral programNo credit card requiredSetup in 5 minutes